In 2026, many advertisers are struggling with unstable Google Ads ROI due to invalid clicks and weak optimization signals.
• Why ROI drops gradually
• How structured traffic filtering improves signals
• Why steady growth is better than sudden spikes
I recently documented a detailed breakdown with example ROI trends. Sharing here if anyone wants to read.
https://blog.trafficguardian.o....rg/how-trafficguardi
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