Privacy Policy

Who we are?

Intelligentia Webnologies builds technologies and services that enable people to connect, build communities, and grow businesses.Provide name and contact details of the data controller. This will typically be your business or you, if you are a sole trader. Where applicable, you should include the identity and contact details of the controller’s representative and/or the data protection officer.

What information do we collect?

The information we collect and process about you depends on how you use of Mariadda. For example, we collect different information if you sell furniture on Marketplace or if you post a Quick on Mariadda. When you use our Product, we collect some information about you.

Your activity and the information you provide.

On Mariadda, you can send messages, take photos and videos, buy or sell things and much more. We call all of the things you can do on our Products "activity." We collect your activity across our Products and information you provide, such as:
  • Content you create, like posts, comments or audio
  • Content you provide through our camera feature or your camera roll settings, or through our voice-enabled features  we collect from these activities the data to determine trends and featute use by devices, and we use information from the camera for masks, filters, avatars and effects.
  • Messages you send and receive, including their content, subject to applicable law. We can't see the content of end-to-end encrypted messages unless users report them to us for review. 
  • Metadata about content and messages, subject to applicable law
  • Types of content, including ads, you view or interact with, and how you interact with it
  • Apps and features you use, and what actions you take in them. 
  • Purchases or other transactions you make, such as through our checkout experiences.
  • Hashtags you use
  • The time, frequency and duration of your activities on Mariadda
Information with special protections
You might choose to provide information about your religious views, your sexual orientation, political views, health, racial or ethnic origin, philosophical beliefs or trade union membership. These and other types of information could have special protections under the laws of your jurisdiction.
Friends, followers and other connections
Information we collect about your friends, followers and other connections:
We collect information about friends, followers, groups, accounts, Mariadda Pages and other users and communities you’re connected to and interact with. This includes how you interact with them across our Products and which ones you interact with the most.
Information we collect about contacts
We also collect your contacts’ information, such as their name and email address or phone number, if you choose to upload or import it from a device, like by syncing an address book.
Information we collect or infer about you based on others’ activity
We collect information about you based on others' activity. 
We also infer things about you based on others' activity. 
  • We may suggest a friend to you through Mariadda's People You May Know feature if you both appear on a contact list that someone uploads.
  • We take into account whether your friends belong to a group when we suggest you join it.


App, browser and device information
We collect and receive information from and about the different devices you use and how you use them.
Device information we collect and receive includes:
  • The device and software you’re using, and other device characteristics. 
  • What you’re doing on your device, like whether our app is in the foreground or if your mouse is moving (which can help tell humans from bots)
  • Identifiers that tell your device apart from other users’, including Family Device IDs. 
  • Signals from your device. 
  • Information you’ve shared with us through device settings, like GPS location, camera access, photos and related metadata
  • Information about the network you connect your device to and your connection, including your IP address. 
  • Some location-related information, even if Location Services is turned off in your device settings. This includes using IP addresses to estimate your general location.
  • Information about our Products’ performance on your device. 
  • Information from cookies and similar technologies.
Information from partners, vendors and other third parties
What kinds of information do we collect or receive?
We collect and receive information from partners, measurement vendors, marketing vendors and other third parties about a variety of your information and activities on and off Mariadda.
Here are some examples of information we receive about you:
  • Your device information
  • Games you play
  • Purchases and transactions you make off of our Products using  checkout experiences
  • Your demographics, like your education level
  • The ads you see and how you interact with them
  • How you use our partners’ products and services, online or in person
Partners also share information like your email address, cookies and advertising device ID with us. This helps us match your activities with your account if you have one.
What if you don’t let us collect certain information?
Some information is required for our Products to work. Other information is optional, but without it, the quality of your experience might be affected.
What if the information we collect doesn’t identify individuals?
In some cases information is de-identified, aggregated, or anonymized by third parties so that it no longer identifies individuals before it’s made available to us. We use this information as described below without trying to re-identify individuals.

How do we use personal information?

We use the information we collect to provide a personalized experience to you, including ads, along with the other purposes we explain in detail below.
For some of these purposes, we use information across Mariadda and your devices. The information we use for these purposes is automatically processed by our systems. But in some cases, we also use manual review to access and review your information.
To use less information that’s connected to individual users, we de-identify or aggregate information or anonymize it so that it no longer identifies you. We use this information in the same ways we use your information as described in this section.
Here are the ways we use your information:
To provide, personalize and improve our Products
We use information we have to provide and improve our Products. This includes personalizing features, content and recommendations, such as your Mariadda Feed, Stories and ads. We use information with special protections you choose to provide for these purposes, but not to show you ads.
More about how we use information to provide, personalize and improve our Products:

What legal basis do we have for processing your personal data?


We provide Mariadda to people all over the world and provide many of the same privacy tools and controls to all of our users regardless of where they live. However, your experience may be slightly different than users in other countries to ensure Mariadda respects local requirements.

We have specific legal basis to use your information.

Mariadda has carefully considered the legal reasons it is permitted to collect, use, share and otherwise process your information.  And no, we don’t sell and share your personal information with or without your consent identifying you in any way in person.

 We move your data to make Mariadda work for you.

Just as you use Mariadda to seamlessly participate in global conversations with people in countries all over the world, We must move information across borders and to different countries around the world to support the safe and reliable service you depend on. For example, if you live in Europe and are having a conversation with someone in the United States, information has to move between those countries to provide that experience – it’s what you expect from us.

We also use data centers and cloud providers, and engage our affiliates and third-party partners and service providers located in many parts of the world to help us provide our services. Before we move data between countries we look at the risks that may be presented to the data and rely on standard contractual clauses (SCCs), where applicable, to ensure your data rights are protected.  If data will be shared with a third party, we require them to maintain the same protections over your data that we provide directly.


How do we secure personal data?


We rely on appropriate mechanisms for international data transfers.
We also make sure that appropriate safeguards are in place whenever we transfer your information. For example, we encrypt your information when it’s in transit over public networks to protect it from unauthorized access.
  • We utilize standard contractual clauses approved by the European Commission and by other relevant authorities.
  • We also make sure that appropriate safeguards are in place whenever we transfer your information. For example, we encrypt your information when it’s in transit over public networks to protect it from unauthorized access. 
  • We Trained out employees about protecting data and storing them safely. 
  • Where is information transferred?
    Your information will be transferred or transmitted to, or stored and processed in:
    • Places we have infrastructure or data centers.
    • Countries where our  Products are available
    • Other countries where our partners, vendors, service providers and other third parties are located outside of the country where you live, for purposes as described in this Policy.

How long do we keep your personal data for?


We keep information as long as we need it to provide our Product, comply with legal obligations or protect our or other’s interests. We decide how long we need information on a case-by-case basis. Here’s what we consider when we decide:
  • If we need it to operate or provide our Products. For example, we need to keep some of your information to maintain your account. 
  • The feature we use it for, and how that feature works. 
  • How long we need to retain the information to comply with certain legal obligations. 
  • If we need it for other legitimate purposes, such as to prevent harm; investigate possible violations of our terms or policies; promote safety, security and integrity; or protect ourselves, including our rights, property or products
In some instances and for specific reasons, we’ll keep information for an extended period. 


Your rights in relation to personal data


We offer you a variety of tools to view, manage, download and delete your information below. You can also manage your information by visiting the settings of the Products you use. You may also have other privacy rights under applicable laws.
To exercise your rights, visit our Help Centers, your settings for Mariadda  and your device-based settings.
How will you know the policy has changed?
We'll notify you before we make material changes to this Policy. You’ll have the opportunity to review the revised Policy before you choose to continue using Mariadda.


How to contact us?

If you have questions about this Policy or have questions, complaints or requests regarding your information, you can contact us as described below.
You can contact us online or by mail at:
Intelligentia Webnologies Private Limited.
ATTN: Help Desk
CB 115/1 Sector 1,
Bidhan Nagar, Kolkata, 700064
West Bengal, India.